Intellectual Property
Recognized as leaders in Intellectual Property for our experience representing some of the largest and most import Intellectual Property portfolios for local and international innovator companies. Our team adeptly manages clients’ Intellectual Property portfolios by fostering a seamless and efficient attorney-client relationship, ensuring the highest level of service and protection.
About practice
With over 90 years of expertise in Intellectual Property, MORENO BALDIVIESO was initially established as Gabriel Patent and Trademark Office in 1931. Our growth has been driven by trust, experience, and results, with a steadfast commitment to delivering high-quality, client-centric solutions that emphasize responsiveness and innovation.
We expertly manage prominent local and international Intellectual Property portfolios by streamlining the attorney-client relationship. Our team is consistently prepared to embrace and adapt to our clients’ unique needs. We approach each case with curiosity and determination, leveraging our vast experience to offer strategic and commercially astute legal advice that helps clients optimize their IP portfolios in Bolivia.
As we guide and counsel clients through the Bolivian market, we leverage the infrastructure and resources of a global firm without sacrificing our local identity. Our mission is to provide legal services that meet international standards while retaining the meticulous attention to detail and personalized approach of a boutique firm.
Bolivia undoubtedly presents distinct challenges in protecting Intellectual Property, such as bureaucratic hurdles, instability, cultural differences, or language barriers. In times of uncertainty, clients require dependable local knowledge and expertise they can trust—qualities only an established, in-country firm can offer.
Our team’s diverse background ensures adaptability, approachability, and readiness to tackle any issue at any time. Our attorneys possess a proven track record and have repeatedly addressed specific problems, enabling them to serve as seasoned players with extensive local knowledge.
We champion price transparency, emphasizing value over cost. As pricing becomes clearer to all parties involved, the true value of our services emerges more distinctly.
Our extensive experience, combined with our ongoing dedication to innovation and technology, enables us to deliver projects and services at the most competitive prices while maintaining exceptional service, quality, and innovation.
Application areas
Trademarks, Patents, and Copyrights
Development of strategic plans for registering and safeguarding intangible assets in Bolivia.
Comprehensive trademark consultation, including registrability opinions and search result assessments.
Expert guidance on copyright protection for various fields such as photography, architecture, software, and more.
IP Litigation and Dispute Resolution
Representation in oppositions, administrative appeals, and judicial actions for cancellation and nullity.
Defense against intellectual property infringement by third parties.
Licensing, Franchising, and Technology Transfer
Negotiation and structuring of licensing agreements for brand usage, distribution, and franchising. Training and support for marketing and sales teams on advertising and labeling regulations.
Intangible Asset Valuation
Assessment of intellectual property portfolios and identification of potential risks in mergers and acquisitions.
E-Commerce
Strategic guidance on website terms and conditions, privacy policy development, and third-party liability.
Social Media and Online Presence
Consultation on responding to and addressing online infringers.
Tactical advice on crafting social media policies.
Influencer Advertising Law.
Software and Mobile Applications
Expertise in registration, licensing, and protection of proprietary software and mobile application.
International Management of Bolivian IP Portfolios
Serving as a regional intellectual property advisory hub for diverse clients. Strategic management of trademark portfolios across 30 countries, leveraging an extensive network of associates in 150+ countries for cost-effective international support.
IP in Mergers and Acquisitions
Intellectual property agreements and legal audits (due diligence) related to trademark issues in mergers and acquisitions.
Anticounterfeiting
identification, monitoring, and removal of counterfeit products, as well as legal representation in infringement cases and enforcement actions to protect their clients’ rights.
Professionals
Héctor Colque
Practice areas
- Corporate Law and M&A
- Administrative and Regulatory Law
- Agribusiness
- Arbitration
- Banking, Finance and Capital Markets
- Construction and Engineering
- Disputes
- Energy and Natural Resources
- Environmental Law
- Fintech, Innovation & New Technologies
- Immigration Law
- Insurance and Reinsurance
- Intellectual Property
- International Trade and Customs Law
- Labor Law and Social Security
- Life Sciences and Health Records
- Projects and Infrastructure
- Real Estate Law
- Startups & Venture Capital
- Tax Law
- Telecommunications
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Recognition
Band 1 Intellectual Property, 2022
Band 1 & Bolivian Trademark Law firm of the year 2021
Band 1 & Bolivian Law firm of the Year 2022.
Tier 1 Intellectual Property, 2022
Band 1 Trademarks & Patents, 2022
Statements
"Moreno Baldivieso has a strong reputation in the market for being one of the go-to firms for major corporations and entrepreneurs. They have proved to have a solid and comprehensive IP team with a team of professionals capable of handling any matter in this area."
-Chambers and Partners 2022
“Moreno Baldivieso maintains the market-leading intellectual property practice, the department remaining a cornerstone of the firm that has developed into the country's largest full-service firm since it's founding as an IP boutique in 1931.”
-Legal 500 2022
"Moreno Baldivieso represented Granja Agricola Integral Sofia in appealing a trade mark registration rejection by SENAPI"
-Chambers and Partners 2022
"Moreno Baldivieso's excellent team of experienced IP specialists has always understood our business goals and provided industry-specific solutions to our needs."
-Chambers and Partners 2022