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Intellectual Property

Recognized as leaders in Intellectual Property for our experience representing some of the largest and most import Intellectual Property portfolios for local and international innovator companies. Our team adeptly manages clients’ Intellectual Property portfolios by fostering a seamless and efficient attorney-client relationship, ensuring the highest level of service and protection.

About practice

With over 90 years of expertise in Intellectual Property, MORENO BALDIVIESO was initially established as Gabriel Patent and Trademark Office in 1931. Our growth has been driven by trust, experience, and results, with a steadfast commitment to delivering high-quality, client-centric solutions that emphasize responsiveness and innovation.

We expertly manage prominent local and international Intellectual Property portfolios by streamlining the attorney-client relationship. Our team is consistently prepared to embrace and adapt to our clients’ unique needs. We approach each case with curiosity and determination, leveraging our vast experience to offer strategic and commercially astute legal advice that helps clients optimize their IP portfolios in Bolivia.

As we guide and counsel clients through the Bolivian market, we leverage the infrastructure and resources of a global firm without sacrificing our local identity. Our mission is to provide legal services that meet international standards while retaining the meticulous attention to detail and personalized approach of a boutique firm.

Bolivia undoubtedly presents distinct challenges in protecting Intellectual Property, such as bureaucratic hurdles, instability, cultural differences, or language barriers. In times of uncertainty, clients require dependable local knowledge and expertise they can trust—qualities only an established, in-country firm can offer.

Our team’s diverse background ensures adaptability, approachability, and readiness to tackle any issue at any time. Our attorneys possess a proven track record and have repeatedly addressed specific problems, enabling them to serve as seasoned players with extensive local knowledge.

We champion price transparency, emphasizing value over cost. As pricing becomes clearer to all parties involved, the true value of our services emerges more distinctly.

Our extensive experience, combined with our ongoing dedication to innovation and technology, enables us to deliver projects and services at the most competitive prices while maintaining exceptional service, quality, and innovation.

Application areas

Trademarks, Patents, and Copyrights

Development of strategic plans for registering and safeguarding intangible assets in Bolivia.
Comprehensive trademark consultation, including registrability opinions and search result assessments.
Expert guidance on copyright protection for various fields such as photography, architecture, software, and more.

IP Litigation and Dispute Resolution

Representation in oppositions, administrative appeals, and judicial actions for cancellation and nullity.
Defense against intellectual property infringement by third parties.

Licensing, Franchising, and Technology Transfer

Negotiation and structuring of licensing agreements for brand usage, distribution, and franchising. Training and support for marketing and sales teams on advertising and labeling regulations.

Intangible Asset Valuation

Assessment of intellectual property portfolios and identification of potential risks in mergers and acquisitions.


Strategic guidance on website terms and conditions, privacy policy development, and third-party liability.

Social Media and Online Presence

Consultation on responding to and addressing online infringers.
Tactical advice on crafting social media policies.
Influencer Advertising Law.

Software and Mobile Applications

Expertise in registration, licensing, and protection of proprietary software and mobile application.

International Management of Bolivian IP Portfolios

Serving as a regional intellectual property advisory hub for diverse clients. Strategic management of trademark portfolios across 30 countries, leveraging an extensive network of associates in 150+ countries for cost-effective international support.

IP in Mergers and Acquisitions

Intellectual property agreements and legal audits (due diligence) related to trademark issues in mergers and acquisitions.


identification, monitoring, and removal of counterfeit products, as well as legal representation in infringement cases and enforcement actions to protect their clients’ rights.



Band 1 Intellectual Property, 2022

Band 1 & Bolivian Trademark Law firm of the year 2021

Band 1 & Bolivian Law firm of the Year 2022.

Tier 1 Intellectual Property, 2022

Band 1 Trademarks & Patents, 2022



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